OK, I admit that this is my stock standard, fall back, fool-proof mascara - only because it's always included in those Clinique free bonus gifts. I find it an easy to use, smudgeproof mascara. It's good for everyday use, defines & thickens without clumping.
As for the marketing schpiel, as stated on www.clinique.com -
"Kicks up the volume and length of each and every lash for a look that's lusher, plusher, bolder. Pure, deep colour only adds to the impact. Wear it once and you'll feel naked without it".
I don't think it really lengthens but does provide good volume, colour and defines each lash really well without clumping them together. I definitely would feel naked without it! But that could be said for any mascara! The other great thing about this mascara is it feels very mild on the eyes, if I ever commit the ultimate sin and don't remove makeup prior to bed, this mascara very rarely leaves red peepers behind in the morning.
This mascara gets 3.5 winks out of 5 as a good everyday mascara.
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